Allison, The Model
At this rate, Allison saw that she was struggling with pole vaulting so she pursued a new avenue – she became a sportswear model. Ergo she began modeling for the likes of Nike, Inc., Athleta, and various others.
Allison, The Model
GoPro Sets Their Sights
This leads us to our next fact, Allison and GoPro teamed up to form quite a successful partnership. GoPro received tons of media attention and saw a rise in sales while Stokke taught a larger audience about pole vaulting behind the scenes. With a GoPro attached to her pole, Stokke took users on a journey with her to show how pole vaulting really is. On the flip side, GoPro was able to advertise their camera equipment in a different avenue. By 2016, GoPro’s videos of Allison Stokke were viewed more than six million times.
GoPro Sets Their Sights