No More And No Less
You would think that the big stars earn a lot of money during the Super Bowl, but this is not the case. Apparently, artists only get reimbursement for their expenses, which includes production costs, lodging, travel, and talent fees). Why? Well, the Super Bowl executives are aware that no performer could gather an audience as much as the Super Bowl could. The exposure is the payment they get. According to Forbes, it cost them $600,000 to pay for Beyoncé’s production expenses alone! Whoa.
No More And No Less
No Kids On The Block
We already talked about the 1991 Super Bowl, which was the first one to feature big contemporary performers. In the past, they mostly featured local musicians and college bands. It was in 1991 that New Kids on the Block appeared as the headlining band. However, people tuning in from home were disappointed. The network cut away from the program to cover the Gulf War. Donnie Wahlberg later wrote about it for Playboy: “Most people don’t know of or acknowledge it as the first of its kind — you know, the grandfather of all these halftime performances: because they didn’t see it.”
No Kids On The Block